Register for In-Person
(On Site) Attendance Register for Remote
(Virtual) Attendance
March 30 - April 4, 2025
Waikiki Beach Marriott • Honolulu, HI
Course# MDM25M06 - Department: Medicine
Registration Fees
$1,075 Physicians
$925 Advance Practice Providers, Other Health Professionals
$925 Health Professionals in Training
Cancellation Policy
Cancellations received in writing before March 21, 2025 will be refunded, less an administrative fee of $75. No refunds will be made on cancellations received after that date.
Please submit your cancellation request at
https://tiny.ucsf.edu/cmehelp
Overview
Primary Care is the essential core of modern medical practice. Increasingly difficult management decisions must be made in diverse ambulatory environments and via telemedicine. Primary care clinicians continue to do it all: preventive medicine, reduction of cardiovascular risk factors, acute clinical problems, chronic disease management, women's health, behavioral medicine, geriatrics, neurology, dermatology, sports medicine, and much more. Effective practice requires understanding the optimal use of new diagnostic tests and new medications. Health disparities and the care of vulnerable patients are a central part of our daily practice as we try to maximize quality, safety, equity, and value. Close collaboration with other specialists, inpatient colleagues, and diverse teams of health professionals is essential for the care of our complex patients.
This course will present a comprehensive review of new developments in outpatient medicine, controversies in primary care practice, and updates in care of patients with COVID-19 and other serious infections. The course will focus on the skills and strategies needed in day-to-day office practice. The curriculum will feature in-depth discussion of challenging cases in preventive medicine, common problems in ambulatory care, and a broad selection of acute and chronic illnesses. This course will also be an excellent opportunity to update office-based skills in dermatology, neurology, women’s health, infectious disease, clinical oncology, endocrinology, clinical nutrition, and sports medicine. The course will utilize formal lectures, case discussions, an audience response system, questions and answers, a detailed syllabus, and on-demand access to course recordings. Ample time will be reserved for interprofessional discussion of challenging cases. Remote learning opportunities will also be available.
The course is presented by the UCSF Division of General Internal Medicine of the Department of Medicine and is sponsored by the Office of Continuing Medical Education, University of California, San Francisco.
Target Audience
This course, chaired by Dr. Robert B. Baron, is taught by many of UCSF’s best teachers and an outstanding guest faculty. The course is designed for practicing internists, family practitioners, advance practice providers, and all other health professionals interested in providing high quality primary care.
Onsite and Remote Learning Options:
The course sessions will take place at the Waikiki Beach Marriott Hotel on Oahu. Live Stream and Onsite registrants will receive instructions along with the digital syllabus a week before the conference. Included in your registration fee is access to the course recordings on demand after the conference and for 30 days after the course. You must tune in to live conference (in person or remotely) to claim CME. All course times listed are Hawaii Standard Time (GMT-10).
Objectives
The purpose of this course is to increase competence and improve clinician practice in primary care and ambulatory practice. We specifically anticipate improvements in skills and strategies to:
- Implement new guidelines in office-based preventive medicine including cancer prevention and screening, immunizations, and prevention of cardiovascular disease;
- Manage common and complex office problems including hyperlipidemia, diabetes, back pain, headaches, dementia, TIAs, respiratory infections, STI’s, and common cancers;
- Understand the impact that COVID-19 has had on primary care practice and use best practices to treat patients with COVID, influenza, RSV and other respiratory infections;
- Treat common disorders in dermatology including skin cancer, eczema, acne, hair loss, chronic urticaria, drug eruptions, skin infections, and disorders of aging skin;
- Understand and treat obesity and use the new obesity medications, surgery, and lifestyle interventions;
- Manage common concerns in women’s health including screening for breast, cervical and endometrial cancer and management of breast lumps, incontinence, vaginal bleeding, and menopause;
- Use best clinical practices for management of acute and chronic pain;
- Increase expertise in evaluating and treating common injuries and related conditions of the shoulders, hips, and knees;
- Develop best practices in giving prognostic advice for common cancers;
- Select the best current and future diagnostic tests and best new medications, including new cancer therapies;
- Use best evidence and optimize patient communication and shared-decision making;
- Improve interprofessional teamwork and collaboration;
- Enhance value in medical practice;
- Become a better clinician and advocate with a deeper understanding of health disparities and the central role of primary care clinicians in providing equitable, patient-centered care.
Accreditation
In support of improving patient care, the University of California, San Francisco is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.
Physicians: UCSF designates this live activity for a maximum of 18.00 AMA PRA Category 1 CreditsTM. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
This CME activity meets the requirements under California Assembly Bill 1195, continuing education and cultural and linguistic competency.
ABIM MOC: Successful completion of this CME activity, which includes participation in the evaluation component, enables the participant to earn up to 18.00 MOC points in the American Board of Internal Medicine’s (ABIM) Maintenance of Certification (MOC) program. It is the CME activity provider’s responsibility to submit participant completion information to ACCME for the purpose of granting ABIM MOC credit.
Geriatric: The approved credits shown above include 18.00 credits toward meeting the requirement under California Assembly Bill 1820, Geriatric Medicine.
Nurses: This course is approved for 18.00 Nurse Contact Hours as designated by the ANCC.
Pharmacotherapeutics CEUs for Nurses: For the purposes of recertification the American Nurses Credentialing Center accepts AMA PRA Category 1 CreditsTM issued by organizations accredited by the ACCME. This activity is designated for a maximum of 18.00 pharmacotherapeutic credits towards meeting the requirement for nursing pharmacology continuing education. Nurses should claim 0.1 CEUs for each contact hour of participation in designated pharmacotherapeutic continuing education.
Physician Assistants: AAPA accepts category 1 credit from AOACCME, Prescribed credit from AAFP, and AMA PRA Category 1 CreditsTM from organizations accredited by the ACCME.
Pharmacists: The California Board of Pharmacy accepts as continuing professional education those courses that meet the standard of relevance to pharmacy practice and have been approved for AMA PRA Category 1 CreditsTM.
Interprofessional Continuing Education Credit (IPCE): This activity was planned by and for the healthcare team, and learners will receive 18.00 Interprofessional Continuing Education (IPCE) credits for learning and change.
Course Outline
SUNDAY, MARCH 30, 2025
4:00-5:00 pm Registration
MODERATOR: ROBERT B. BARON, MD, MS
5:00 pm Welcome and Overview
5:10 RxG Controversies in Cancer Screening 2025: Colon, Breast, Lung, and Prostate
Sam Brondfield, MD, MAEd
6:00 RxG Prevention and Screening for Cervical and Endometrial Cancer
Rebecca Jackson, MD
6:50 pm Adjourn
MONDAY, MARCH 31, 2025
MODERATOR: ROBERT B. BARON, MD, MS
6:30 am Continental Breakfast
7:00 RxG Best Practices in Immunization: Keeping Up With New Vaccines and New Practice Guidelines
Peter Chin-Hong, MD
7:50 RxG Management of Lipid Disorders in 2025: Integrating New Diagnostics and New Medications
Robert B. Baron, MD, MS
8:40 Break
9:00 RxG Management of Common Injuries of the Knee
Carlin Senter, MD, FACP, FAMSSM
9:50 RxG Common Dermatologic Problems: What the Primary Care Clinician Needs to Know
Toby A. Maurer, MD
10:40 Adjourn
TUESDAY, APRIL 1, 2025
MODERATOR: SAM BRONDFIELD, MD, MAEd
6:30 am Continental Breakfast
7:00 RxG Cancer Treatment Today: Distinguishing Among Cancer Therapies and Anticipating Their Side Effects
Sam Brondfield, MD, MAEd
7:50 RxG Advances in Prevention and Treatment of Stroke
John W. Engstrom, MD
8:40 Break
9:00 RxG Management of Common Injuries of the Shoulder
Carlin Senter, MD, FACP, FAMSSM
9:50 RxG Prevention and Treatment of Skin Cancer
Toby A. Maurer, MD
10:40 Adjourn
WEDNESDAY, APRIL 2, 2025
MODERATOR: REBECCA JACKSON, MD
6:30 am Continental Breakfast
7:00 RxG Gynecologic Issues in Older Women
Rebecca Jackson, MD
7:50 RxG Best Practices in Pain Management
Henry Crevensten, MD
8:40 Break
9:00 RxG Best Practices for Diagnosis and Treatment of Migraine and Other Headache Disorders
John W. Engstrom, MD
9:50 RxG Management of Common Injuries of the Hip and Lumbar Spine
Carlin Senter, MD, FACP, FAMSSM
10:40 Adjourn
THURSDAY, APRIL 3, 2025
MODERATOR: PETER CHIN-HONG, MD
6:30 am Continental Breakfast
7:00 RxG Covid-19, Flu, and RSV: Where Do We Stand with Common Respiratory Infections
Peter Chin-Hong, MD
7:50 RxG No Longer a Death Sentence: Distinguishing Curable from Incurable Cancer and Improving Prognostication
Sam Brondfield, MD, MAEd
8:40 Break
9:00 RxG Management of Diabetes Mellitus: Implementing the 2025 Guidelines
Robert B. Baron, MD, MS
9:50 RxG Dermatologic Infectious Disease: Viral, Fungal, and Bacterial Skin Diseases
Toby A. Maurer, MD
10:40 Adjourn
FRIDAY, APRIL 4, 2025
MODERATOR: JOHN W. ENGSTROM, MD
6:30 am Continental Breakfast
7:00 RxG New Developments in Diagnosis and Treatment of Dementia
John W. Engstrom, MD
7:50 RxG Management of Obesity in Office Practice: How Do We Best Utilize the New Medications?
Robert B. Baron, MD, MS
8:40 Break
9:00 RxG Top 10 Infectious Disease Topics That Will Likely Change Your Practice
Peter Chin-Hong, MD
9:50 RxG Lumps and Bumps: Best Practices for Benign Breast Conditions
Rebecca Jackson, MD
10:40 Course Adjourns
Rx - Meets Requirements for Pharmacotherapeutics CEUs for NPs/Nurses
G - Satisfies the California Requirement for Geriatric CME
Course Chairs
Robert B. Baron, MD, MS
Professor of Medicine
UCSF Faculty
Sam Brondfield, MD, MAEd
Associate Professor of Medicine
Division of Hematology/Oncology
Chief, Moffitt-Long Inpatient Oncology Consult Service
Henry Crevensten, MD
Professor of Medicine
Deputy Chief of Primary Care at the San Francisco VA
Peter Chin-Hong, MD
Professor of Medicine, Division of Infectious Disease
Associate Dean for Regional Campuses
John W. Engstrom, MD
Betty Anker Fife Distinguished Professor of Neurology
Director, Neurology Residency Program
Vice Chair for Clinical Affairs
Rebecca Jackson, MD
Professor of Obstetrics, Gynecology & Reproductive Sciences and of Epidemiology & Biostatistics
Chief, Obstetrics, Gynecology & Reproductive Sciences, Zuckerberg San Francisco General Hospital
Carlin Senter, MD
Professor, Orthopaedic Surgery and Medicine
Director of Primary Care Sports Medicine Service
Guest Faculty
Toby A. Maurer, MD
Professor of Dermatology
Indiana University School of Medicine
Travel & Lodging
Conference Location
The newly renovated Waikiki Beach Marriott is a beautiful escape - a beachfront Waikiki hotel with unparalleled service, thoughtful amenities and sweeping views of the Pacific Ocean. https://www.marriott.com/en-us/hotels/hnlmc-waikiki-beach-marriott-resort-and-spa/overview/
Marriott Resort Waikiki Beach
2552 Kalākaua Avenue, Honolulu HI 96815
Hotel Phone: 808-922-6611
Room Rates:
$299 City View
$329 Partial Ocean View (Paoakalani Tower)
$409 Ocean View (Kealohilani Tower)
A discounted daily resort fee of $25 per day will apply.
Please contact the hotel directly to book your room:
808-922-6611, or toll free at 800-367-5370
Online Reservations Are Also Available:
(Rates will be adjusted to the group rate and $25 resort fee upon booking)
We encourage you to make your reservation early in order to guarantee your preferred room and dates. The cut-off date is March 7, 2025.
A credit card number is required to reserve your room. You may cancel your reservation at no charge up to 3 days before arrival date. A late cancellation penalty of one-night plus tax will be assessed if you cancel after this deadline.
By staying at the host hotel, you help UCSF meet its contractual obligations and keep registration fees reasonable.
Air Transportation
UCSF has negotiated special fares with United Airlines for our course attendees. You may use the following tour code to book on your own: united - www.united.com/meetingtravel • Offer Code: ZQBU296187
Exhibitors
Exhibit Fee: $2,500
Email Contact for Exhibits [email protected]
Exhibit Description
Exhibitors receive the following benefits:
- (1) 6’ x 30” tabletop exhibit space at UCSF assigned location in exhibit hall
- Standard acknowledgement from the podium
- Acknowledgement in the course syllabus distributed to each registrant
- (2) complimentary exhibitor attendees and (1) copy of the course syllabus
Exhibit Hours
(subject to updating)
Sunday, March 30th | |
4:00- 5:00PM | Exhibit Area open during Registration |
Monday, March 31st | |
6:30- 7:00AM | Continental Breakfast in Exhibit Area |
8:40- 9:00AM | Coffee Break in Exhibit Area |
Tuesday, April 1st | |
6:30- 7:00AM | Continental Breakfast in Exhibit Area |
8:40- 9:00AM | Coffee Break in Exhibit Area |
Wednesday, April 2nd | |
6:30- 7:00AM | Continental Breakfast in Exhibit Area |
8:40- 9:00AM | Coffee Break in Exhibit Area |
Thursday, April 3rd | |
6:30- 7:00AM | Continental Breakfast in Exhibit Area |
8:40- 9:00AM | Coffee Break in Exhibit Area |
Friday, April 4th | |
6:30- 7:00AM | Continental Breakfast in Exhibit Area |
8:40- 9:00AM | Coffee Break in Exhibit Area |
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